Our culture has started down a path of continuous development cycles. New products appear which are then replaced by something sleeker and faster the following year. Some people go to great lengths to get a new, cool device, like wait overnight outside of a store in the pouring rain. The video above by The Jullien Brothers illustrates this very phenomenon in a hysterical way, a literal race to get the “Z Phone”. Imagine a modern day episode of Wacky Races illustrated in Jean Jullien’s beautiful art style accompanied by beats from his brother Niwouinwouin.