In honor of their 10 year anniversary, Vault49 had Creative Director and Founder Jonathan Kenyon design these targeted numerals. The New York-based design firm has always held “target practice” as running theme in their studio, meaning they’ve continued to set lofty goals and doing what they could to achieve them. Vault49 is a multitalented organization. Over the past 10 years, has explored everything from branding, web design and animation to set design, installations, music promos and projection mapping. To celebrate their decade of operation, they sold these numbers as individual posters.
I don’t think we can talk about neon (or the absence of it at least) without looking at some of Rizon Parein‘s work. In particular, his personal project Lights Off. Lights off is a surprisingly sexy what is really just tubes and wires when you remove the neon. And believe it or not, these posters are 3D digital models, not physical signs. Parein was originally contracted to make these neon signs for an Eristoff Vodka campaign called “Bring On The Night” but while working on the campaign’s 20 headlines, he fell in love with unlit signage. Parein thought turning the lights on killed the esthetics of what he was making so he decided to make a series of his own posters.
Should you spend any time in Monterrey, Mexico, keep an eye out for El Camino, the community food truck. The black truck coated in white scrawlings would be hard to miss. Inspired by the kind of badassery that comes with biker boys and prison tattoos, the rolling vendor certainly makes a statement while serving up a mix of Texas-style burgers and vegetarian options. Savvy Studio, a design firm based out of Monterrey and Mexico City is responsible for El Camino’s branding. They wanted to convey an “Easy Rider” or “Born To Be Wild” Americana vibe through the use of taglines and claims. As tough as the truck looks, the phrasing creates a very approachable and quite intriguing feel.
This is a little overdue but if you haven’t seen Ben Barrett-Forrest’s “The History of Typography” video, you must. I came across this video a few months ago and promptly proposed to him via Twitter out of nerdy adoration. (He said yes!)
The Canadian designer and self-proclaimed type nerd, decided the world was lacking in good typography videos. Over 140 hours, 291 paper letters and 2,454 photographs later, he’d filled the void. Barrett-Forrest used traditional stop-motion techniques to illustrate how printed type came to be and how it has evolved since its start. The video gives background to italics, serifs and various categories of sans. The video felt like a condensed version of Simon Garfield’s Just My Type to me and will make for a great tool in beginning typography and design classes.
Foodagraphs, puppygrams and landscapes in Valencia, while interesting, are not the most inspiring images to clog your instagram with. Because boredom, creative block and habitual swipe scrolling will lead you there anyway, I’ve compiled a list of accounts that will fill your feed with double tap-worthy typographical inspiration.