For the upcoming Design Currency 2010 Conference in Vancouver, design firm rethink has created this pretty brilliant (but slightly nauseating) video to explain just what Design Currency is. It’s a great little idea of using a money counter, but damn I bet they would have had to print out thousands of these images to get this to work! I love that all of the elements come together at the end to make a piece of currency, I would totally use those Design Bucks.
Ulule is a service a lot like Kickstarter where you get your friends and social circle to help you fund a project, though it seems as though it’s more of an international version. That said Julien Nantiec was tasked with creating a commercial for Ulule, illustrating all of the previously stated ideas.
What he came up with is an adorable little advertisement that not only makes you smile but it got me curious to check out the service as well. It’s quite a simple commercial overall but its simplicity, to me, translates to clarity of message, which is what’s most important.
Did I mention that today is all video day? Cuz’ it is. I don’t usually like to post videos more than once every couple days but I kept finding videos that were really exciting, so here we are. This video above by LEGO, which was created for their Lego CL!CK site, might be my favorite of them all though.
It’s a short film about a man who’s trying to figure out how to make a man fly by himself. But he’s struggling through a creative block until the literal blocks fall upon his table and turn into a factory of ideas. He searches through the factory, trying to find his idea until he finally comes upon it.
The story is told entirely through stop-motion, or something like it, and almost has an Amélie vibe to it. But there’s also a bit of Wallace and Gromitt-esque humor to it as well, that makes you kind of grin to yourself while you watch it. I also think it’s great that hte factory is filled with all kinds of ideas, represented in different sizes depending on how complex they are. The best example is the idea of world peace, which is a giant light bulb sitting in a courtyard, still yet to be completed. But then there are smaller ideas, like the idea of peanut butter pasta… blech.
Last Saturday I spent pretty much all day traveling. I got on a plane in Chicago at 1pm and landed in Los Angeles at 8pm. Did that stop me from going to the Where The Wild Things Are pop-up shop at Space 15 Twenty? Nope. This time around they totally tricked out the space, filling ti with all kinds of trees and branches and even made a giant log nest kinda’ thing. Scattered around that were all kinds of Wild Things merchandise like t-shirts with Geoff McFetridege drawings, books, toys and stuffed animals. Max Records, the kid who plays Max in the movie, was even there running around and wearing a big silver crown.
Check out these crazy advertisements for Ben and Jerry’s ice cream! I think these may be some of the most complex ads I’ve seen in a while, all of those elements created by hand. The ads were created by Ogilvy & Mather Asia Pacific Singapore, featuring words and phrases accompanied by some very Friends With You!-esque characters and creatures. These ads definitely caught my eye, though I’m not sure that it makes me want to eat ice cream anymore so than usual.
Check out a couple more of these ads under the cut.