On my way to the Flux event last night I was in need of some dinner. So as usual I turned to Twitter to see if anyone had any suggestions for a quick and cheap meal in Westwood. One response was from a guy named Adam who suggested I try a place called Isaac Toast which also happened to just open up yesterday. He said they served Korean sandwiches which totally peaked my interest, so I decided to stop by.
As it turns out Isaac Toast is a chain of restaurants from Korea which all started from as a street food vendor. The new location in Westwood is the first in America as they’re trying to branch out. As for the menu it’s pretty dang simple, basically just sandwiches, but it’s what they put on the sammies that really makes these stand out. You’ll find the basic things like lettuce, tomato and cheese, but then they also throw egg mixed with corn, mushrooms and their special Isaac sauce to top it all off.
Overall the sandwich was amazing and totally fresh tasting. I got a soda and a turkey sandwich and it was only $7, which is quite a deal. I’d much rather get a sandwich like the one above than a crappy, foot long blah sandwich at Subway. If you happen to be in Westwood and want a cheap but yummy place to eat, definitely check this place out.
When I think of the folks at Art Lebedev, I think of fancy electronics like the Optimus Maximus Keyboard, big, shiny, futuristic things. Funny enough, they also design cookies. In Russia, they have bus and trolley tickets that have 6 digit numbers on them, and supposedly if the sum of the first three digits equals the sum of the last three digits your ticket is lucky and you should eat it. So taking that idea to the next level they’ve created Lucky Ticket cookies for the Russian Ministry of Transport, all of which are completely edible and all of them are lucky. This such a fun idea, I wish I could get some here in the U.S.
Yesterday afternoon I grabbed some pho with my good friends Brooke and Levi before they left on their mega-trip (which you can read about here). They ended up taking me to this place called Pho Cafe in Silverlake, a tiny restaurant tucked into a run down looking strip mall. But to my surprise the inside was absolutely beautiful and minimally beautiful as you can see in the photo above. The entire space was completely white with only tables, chairs and the amazing glass lights suspended over them.
The food itself was really delicious as well. I definitely don’t claim to be any kind of pho expert, but I think I’ve had some legit pho before. When Matt and I went to SF in August we went to this tiny place called Golden Star Vietnamese which was in the heart of Chinatown. I had pretty much the same thing at both places; soup with beef balls and pieces of beef and tripe with noodles and they were both amazing. If you’re in either LA or SF I highly suggest either or both of these.
Unintentionally I’ve got a Spanish vibe going with my posts, though the next post will have to do with the French, so that’s close enough. Ara Pizza is a little pizza place in Barcelona which was designed by architect Pablo Téllez to help invigorate this previously cut and dry space. Before it was just a simple, boxy space, but Mr. Téllez has filled it with triangular prisms painted a bunch of different colors, giving it a rather trippy appearance.
It’s still a rather simple space overall, filled with Dr. Yes chairs and minimal tables but the addition of that… vortex? It really makes the space seem like something unusual and fun.
Pan Pan Atelier, located in Valencia, Spain, got a wonderful bit of branding from Spanish designer Rocío Martinavarro. The new bakery’s pattern was inspired by ears of wheat, giving a nod to the ingredient that makes many of the things Pan Pan creates possible. It’s a nice shape that’s complimented well by the different custom typefaces used throughout the identity. I love the effect of the browns with the white, it has a nice, contemporary feel without being overly earthy or hippy feeling. The space is pretty rad as well, I really like the marble counter and usually I’m not a big fan of marble.